At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Job Description
The Senior Analyst, Digital Enablement and Channel Execution for PSS Marketing reports to the Senior Manager, Digital Enablement and Channel Execution, and is responsible for managing the execution of personalized messaging campaigns across our digital messaging channels (email and webinar) across PSS Marketing audiences.

You will be responsible for driving the functional execution of marketing initiatives within each digital messaging channel, supporting PSS best practices, standardization, and scale. Ensure ’last mile’ of execution is driven efficient and effective within all digital messaging channels to enable business and marketing success.

You will facilitate partnerships with enterprise technology, digital and data connectivity, product, and operational teams to augment PSS platform usage and capabilities. You will contribute to the digital messaging roadmap for PSS Marketing.

Key Responsibilities Include, But Are Not Limited To:

• Execute and support email marketing and webinar campaigns to clients and prospects
• Achieve best in class channel execution and training for partners and marketers
• Serve as a SME to business partners through digital initiatives and clearly articulate how to execute using the available digital tools
   

Required Qualifications

• 1-2+ years experience in digital marketing with a focus on execution
• Prior experience with Marketo, Salesforce.com, On24 or other webinar service, and Workfront
• Excellent written and verbal communication skills, including sharing ideas and information across diverse audiences (technology partners, marketing strategists, etc.)

Preferred Qualifications

• Certified Market Research Analyst (CMRA)

Education

Bachelor’s Degree Required

Anticipated Weekly Hours

40

Time Type

Full time

Pay Range

The typical pay range for this role is:

$46,988.00 - $112,200.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.

• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.

• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

For more information, visit https://jobs.cvshealth.com/us/en/benefits

We anticipate the application window for this opening will close on: 04/18/2025

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.